CMA + AR Collaboration
For this project we worked with a real client, Columbia Museum of Arts to create a scavenger hunt experience inside the museum. We explored, researched, and created physical pathways for a virtual experience that allowed users to discover objects throughout the collection using augmented reality. This project was debuted at the CMA November 8th Arts + Draughts event.
Process
Although this was a collaborative project for the whole class as one group, we were spilt into subgroups, where each team was tasked to create 2 experiences per team. My team (Ava Baker, Kathy Do, and Me) did an experience in gallery 20 (made by Ava Baker) and I did the initial experience that gave out the first clue, and Kathy Do made the poster for initial experience that users scan using their phone. As a class, we decided on the user flow.
My Team's Work
Poster for initial experience by Kathy Do
AR Experience for Sam Gilliam's Cape III by Ava Baker
Initial Scavenger Hunt AR experience by Me
Client Results
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101 site views
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35 completed the hunt
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33% success rate
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CMA has extended the AR Scavenger Hunt to January 21st, 2025